Tata Sky Signs Lease Agreement With ISRO

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Mumbai, India (SPX) Nov 15, 2005
Tata Sky, a Star-Tata joint venture Monday signed an agreement with Indian Space Research Organisation to lease high-powered Ku band transponders from the space agency's communication satellite for launching Direct-to-Home services across the country, reports PTI.

As per the agreement, Tata Sky would lease all 12 ku-band transponders on the INSAT 4A satellite, which would help the company to transmit 150 channels in digital quality to the remotest areas in the country, the company said in a release here.

Antrix Corporation, the ISRO's marketing and export arm Executive Director K R Sridhara Murthi said, the Insat 4A satellite has been developed keeping the local requirements in mind and would enable Tata Sky to provide greater coverage all across India.

Terming INSAT 4A as the most advanced and high-powered ku-band communication satellite in the region, Tata Sky Ltd CEO Vikram Kaushik said the collaboration with ISRO would enable the company to offer superior picture and sound quality with a wider range of channels, giving Tata a competitive edge in the market.

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