"We are firmly on track to achieve our second year of profitability. This is being fueled by tremendous growth in advertising sales with total revenue increasing from $80,000 in FY99 to over $250,000 this year," said Simon Mansfield, publisher and founder of SpaceDaily.com.

SpaceDaily.com is the only industry space portal that is in daily contact with industry professionals, space scientists and policy makers the world over. The site's editorial mix offers its professional broadband audience, ready access to a daily snap shot of what's hot in space technology and science.

The site's dry and often technical editorial is jazzed up with a colorful design that is bright, friendly and inviting to anyone interested in space. This enables the site to reach the growing community of everyday people interested in space exploration, while maintaining SpaceDaily's core focus on an industry and science audience.

Moreover, SpaceDaily is a profitable business that is growing incrementally via it's increasing cash flow. "This is the key to long term success, as the company is growing in direct line with what real sales and the dollars they produce allow", said Mansfield

"We are keenly aware that the Internet market is changing rapidly and that those companies which don't have a profitable business model will simply not survive," added Mansfield.

SpaceDaily is produced from offices in Sydney, Australia and operated on world class servers in Los Angeles via its partner company Jmail Inc. In addition to providing fast servers and unlimited data storage Jmail provides SpaceDaily with vanity email services that utilize SpaceDaily's portfolio of domains names that includes SpaceArt.com, SpaceBank.com, MarsDaily.com, TerraDaily.com and SpaceWar.com.

Underpinning the success of SpaceDaily.com as a Web content business is a total focus on cost control. With expenses kept low by sourcing high quality content from the public domain and a growing network of contributors. Added punch is provided via news feeds such as Russia's Interfax news service and Agency France Press (AFP) ensuring a ready supply of international news often not covered by other space sites, plus world class photographs that give SpaceDaily a slick format.

The combination of this content is repackaged into a one-stop passion site that regularly beats its competitors as the first-to-publish, while maintaining an almost unique level of coverage in areas such as space electronics and military space technology.

SpaceDaily.com is replicating its business model across additional areas of science and technology content including Natural Disasters, Earth Science, Human Evolution, Solar Power, while exploring opportunities in the B2B e-commerce market.

About SpaceDaily
SpaceDaily and its associated Space Media Network of Websites is the largest commercially operated network of space sites with over 10 million monthly impressions across its total network. The group is currently enjoying 25% monthly growth rates.

Contact Details
Simon Mansfield
Publisher
SpaceDaily.Com
Sydney: (61-2) 9360-2257
Email: [email protected]

Background Details
SpaceDaily.com was founded in 1995 in Tokyo with an initial focus on Japanese space news and planetary image archives. In 1997 the company was expanded to include global space coverage building from military space coverage to general industry. Established with an international perspective from its earliest days, SpaceDaily.com is able to offer an editorial mix that is largely unavailable in any one place elsewhere on the Internet.

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