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EarthScan Teams With Land View For Richer Soil


Albuquerque - February 14, 2000 �
EarthScan Network announces it has entered into a major reselling agreement with Land View Systems of Minidoka, Idaho, to enhance Land View Systems customers� nutrient management capabilities with interpretive satellite imagery.

Land View Systems is the precision ag division of Land View Fertilizer Inc., one of the largest independently owned fertilizer corporations in the northwest United States.

The company will use remote sensing services accessible through EarthScan Network�s Web site, www.earthscan.com, to advise growers how they can optimize soil fertility, irrigation management and pest identification.

"EarthScan offers agribusinesses and growers unprecedented capability to measure the progress of crops, determine the impact of management decisions, adjust management practices and reduce risk," says John Rasure, chief executive officer of EarthScan Network.

The company is a newly formed joint venture of Data Transmission Network (DTN), Omaha, Neb., and Photon Research Associates, (PRA) Inc., Albuquerque, N.M.

"EarthScan allows us to overcome two barriers. The first is resolution; in the past we couldn�t use satellite images because of the poor resolution. The one- and four-meter resolution options provided by the IKONOS satellite give us the detail of soil and crop that we need," says Kurt Harman, Land View Systems manager/ agronomist.

"The second barrier is having an adequate delivery system. With EarthScan, the grower can sit in his office and access the information over the Internet," added Harman.

Rasure says EarthScan�s easy-to-use service maximizes the value of the imagery. The remote sensing technology allows the user to see variations in the crop that are not visible to the human eye.

This allows the customer to identify and respond faster than ever before to problems caused by insects, weather or nutrient deficiencies. Unlike combine-mounted measuring equipment, EarthScan provides real-time measurement and analytical capabilities throughout the growing season.

"With today�s thin margins the grower understands he has to position himself with pertinent information that will assist him in making more profitable decisions. EarthScan provides tools and easy access to the growers� fields enabling him to make better management decisions," says Harman.

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